. but they are often conceived as representing the whole and sometimes God. "For in and out, above, about, below/ 'Tis nothing but a Magic Shadow-show/ Play'd in a Box whose Candle is the Sun/ Round which we Phantom Figures come and go." The Jungian concept of shadow is deceptive and rather complex. It refers to the unintegrated aspects of the psyche. The shadow is often a projection of these, usually onto other people. If you find yourself disliking someone for no particular reason, the chances are you are projecting parts of yourself that you do not like. That is an unconscious phenomenon it is good to think about. Jung said that recognising one's shadow is so worthwhile that it's ninety per cent pure gold. The other ten per cent - well, that really is darkness at noon.